After sweeping the five major mobile game e-sports events and firmly establishing itself as the "god" in e-sports, Snapdragon's next stop is to use AI to subvert the gaming world.

Smart Things Author | Yunpeng Editor | Mo Ying Currently, AI is bringing a paradigm innovation to the entire content creation industry. On the one hand, AI models are developing rapidly, AI's ability to understand multi-modal information has been strengthened, and world models have accelerated evolution; at the same time, AI's ability to understand the world and create pictures, texts, videos, and audios has made rapid leaps. AI plays an increasingly important role in the consumption of popular cultural and entertainment content, and games, as a representative industry in the content field, have strong potential for integration with AI and are also facing great changes in the wave of AI changes. AI is good at code writing, graphic and video generation, and strong logic capabilities, which are all "rigid needs" for game creation; AI optimization in the field of game image generation can significantly reduce the game's systemic requirements for hardware performance. AI character interaction, AI voice companionship, AI game guidance, and even letting large models create new gameplay and interactive experiences based on their own thoughts have gradually become a reality. Today, the number of e-sports users in China has exceeded 495 million, and mobile games have become one of the most mainstream forms of entertainment in China. The influx of AI into a market of extremely large scale and huge commercial value. In the AI ​​era, how to use AI technology to accelerate the game development and creation process, how to make hardware products better support the implementation of these excellent ideas, and how to use AI technology optimization to give players a more disruptive gaming experience? Undoubtedly, they all need solid underlying technological innovation to drive them. This time, at ChinaJoy, the world's top digital entertainment event, chip giant Qualcomm unveiled a series of new technologies, new ideas, and new ways of using AI to empower the gaming industry, from development to experience. Many of the new gameplay methods are impressive: developers use AI tools to develop an excellent game in just 5 days; AI becomes a game coach to help you easily score points; AI can also become the "brain" behind the game world, giving the game a wonderful experience for thousands of people. Behind the realization of all this, we see that Qualcomm’s series of underlying technical supports from hardware, software to development ecosystem play a key role. Just the day before ChinaJoy’s Snapdragon Technology Awards event, Qualcomm also unveiled for the first time