It is revealed that Apple is overhauling its Mac line, and the first OLED touch screen Mac product may be released by the end of the year

Compiled by Zhidongzhi | Edited by Liu Yu | Chen Junda Zhidongzhi reported on July 23 that yesterday, according to a report by Bloomberg reporter Mark Gurman, people familiar with the matter revealed that Apple will successively launch new versions of all its Mac models from this fall to next year, including new models of MacBook Pro, MacBook Air, iMac, Mac mini and Mac Studio. An Apple spokesman declined to comment. According to Gurman, in the fall of 2026, Apple will be the first to launch the basic 14-inch MacBook Pro (code-named J804) and the new iMac series (code-named J833 and J834) equipped with M6 chips; from the end of the same year to the beginning of 2027, high-performance versions of the 14-inch (code-named K114) and 16-inch (code-named K116) MacBook Pro will be officially launched. In 2027, Apple plans to launch a new design of the basic 14-inch MacBook Pro (codenamed K104, equipped with an M7 chip) and a new MacBook Air, and will successively release the next generation of high-performance MacBook Pro equipped with M7 Pro/M7 Max chips from the end of 2027 to early 2028; in 2028, Apple is expected to launch an OLED screen version of MacBook Air. ▲Apple Mac series product release timeline (Smart East-West Drawing) Currently, the demand for devices that support computing-intensive tasks such as locally running AI Agents has increased. Mac has gained more users' favor due to its chip performance and unified memory architecture. Apple's Mac business is entering a recovery cycle, and market sales are expected to grow for the third consecutive year. This time, the company launched an update to its Mac series products, aiming to seize the market demand for high-performance notebooks and desktop computers spurred by the AI ​​craze. However, the shortage of memory chip supply has put tremendous pressure on Apple’s production and manufacturing pace, forcing the company to