With nearly US$4 million in crowdfunding, this celebrity AI sports hardware company has built an all-in-one coaching robot

Author｜Huang Nan Editor｜Yuan Silai After the first tennis ball machine sold out, Pombot made an all-in-one AI coaching robot. This company is a very popular target in the primary market. It completed three rounds of financing in the first half of 2025, accumulating hundreds of millions of yuan. Its products also have more than 300,000 users around the world, and the cumulative number of serves for the equipment exceeds 2 billion times. However, the current hardware track no longer tolerates the slow growth of small but beautiful companies. More and more opponents are entering the tennis track. Domestic hardware startup teams are quickly entering the market. Overseas established professional equipment manufacturers are also accelerating to occupy the global professional market. Pombot has long had the idea of broadening the track. It was not until May this year that its first multi-sport smart sports AI coaching robot Aura was released, completing the development from a training tool for tennis scenes to a multi-sport AI coaching robot. On the day this product was launched on Kickstarter, the crowdfunding amount exceeded US$1 million in just 5 hours, and the cumulative amount was nearly US$4 million. Its core idea is straightforward: instead of asking users to pay for each sport separately, it is better to use one device to cover as many scenarios as possible, including the popular paddle tennis, pickleball, etc. Based on the AI Coach intelligent coaching system, the applicable scenarios and user coverage of the product are expanded. From a single specialized training tool to an AI personal trainer that is compatible with multiple types of sports across the Internet, Pombot Aura represents a deep extension of intelligent hardware from the professional competitive track to the mass sports scene. When equipment no longer only serves the performance indicators of a few people, it can truly give users the freedom to choose to start a new sport. When AI Coach grows "hand-eye-brain" In Pombot's product matrix, Aura's positioning is somewhat special. Previously, its PACE series was aimed at serious enthusiasts, with ball speeds up to 130km/h, pursuing ultimate ball speed, spin, landing accuracy and other serving performance. The Aura machine weighs only 7 kilograms and can be carried in a backpack. It is equipped with the first AI Coach intelligent coaching system, which targets a wider group of mass ball game enthusiasts. What is a daily teaching routine like for a coach? Feed with hands